Uniqueness Perception and Willingness to Buy Protected Geographical Origin Versus Doppelgänger Brands
نویسندگان
چکیده
منابع مشابه
iranian english learners’ perception and personality: a dual approach to investigating influential factors on willingness to communicate
abstract previous studies on willingness to communicate (wtc) have shown the influence of many individual or situational factors on students’ tendency to engage in classroom communication, in which wtc has been viewed either at the trait-level or situational level. however, due to the complexity of the notion of willingness to communicate, the present study suggests that these two strands are ...
Why Do Consumers Buy Counterfeit Luxury Brands?
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متن کاملwillingness to communicate in the iranian context: language learning orientation and social support
why some learners are willing to communicate in english, concurrently others are not, has been an intensive investigation in l2 education. willingness to communicate (wtc) proposed as initiating to communicate while given a choice has recently played a crucial role in l2 learning. it was hypothesized that wtc would be associated with language learning orientations (llos) as well as social suppo...
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ژورنال
عنوان ژورنال: Organizations and Markets in Emerging Economies
سال: 2017
ISSN: 2345-0037,2029-4581
DOI: 10.15388/omee.2017.8.2.14188